Red Cross Creates ‘Missing Types Campaign’ to Encourage Donations

In order to encourage more people to give blood, the American Red Cross is joining an international movement to launch the ‘Missing Types Campaign.’

During the campaign, the letters A, B, and O the main blood groups are disappearing from brand logos, social media pages, signs and websites to draw attention to new and current blood donors.

According to the Red Cross only 3 percent of the U.S. population donates each year. You can join the ‘Missing Type Movement’ by encouraging the donors to give before the letters A, B and O are missing from hospital shelves.

There will be upcoming blood donation opportunities in Northeast Michigan beginning this week until July 3rd.

Listing of local drives includes:

Hillman High School: Tuesday, June 19^th from 11 a.m. until 4:45 p.m.

Lincoln Senior Center: Wednesday, June 20^th from noon until 5:45 p.m.

Posen: St. Casmir School: Thursday, June 21^st from noon until 5:45 p.m.